Founded in 2015, Pretty Brave is a footwear brand from New Zealand for parents who want their little ones to be stylish and sensible. Recognised for their original patterns and prints, their shoes have been designed with podiatry input to be supportive yet flexible, allowing for natural foot development for ages 0 - 5 years. Handmade from soft, natural leathers, all Pretty Brave shoes are free of nasty chemicals and come in a wide range of sizes and styles.
For those after an easy-to-wear boot, you can’t go past a classic lace-up or side elastic design. Featuring cotton laces, the Marlow boot comes with an outer elastic gusset and inner side zip, and the Chelsea boot features lux brogue detailing, a reinforced toe panel and rear pull tab (and don’t forget the much-loved Electric Boot, with lightning bolt side elastic!). If you’re after something a little more streetwear inspired, the modern and flexible fit slip-on is a customer favourite, whilst the elastic lace hi-top boot comes with velcro straps for a soft and snug fit.
The Pretty Brave shoe range with the most style options is the humble sandal. With open sides for airflow and breathability, they can be worn with or without socks depending on the weather. Designs include classic cut-outs, scallop crossed straps and leaf and daisy detailing. The Morgan and Mary Jane style Baby T-Bars feature a velcro strap for easy adjusting, as well as cute cut-out detailing across the toe. If you think moccasins can’t be cool, think again. Here at Nurture Tribe, The Moc is the perfect first pair of shoes for little ones starting out on their Pretty Brave shoe journey. They’re made with soft leathers and feature vegetable tanned tassels and heel details.
Pretty Brave don’t just stock shoes, they also stock baby bags and change clutches. The Stella Baby Bag fits all the essential items modern mums and dads need, and the pretty or plain print means it can double as a weekend or gym bag easily enough too. Featuring a padded change mat, removable shoulder strap, internal bottle holder and pram clips, it’s the only bag parents need. The original Roundabout designer change clutch is an essential mum accessory, disguised as a fashion item. Each bag opens to a round change mat with a detachable pouch for wipes and nappies.
Sign up for exclusive offers, original stories, activism awareness, events and more.